Firearms Industry Shopping Comparison Engine Addresses Changes in Search Policies

GunSpec’s Search and Shopping Comparison Engine
Entirely to Firearms Industry Increases Capabilities for Retailers

GunSpec Firearm Comparison Shopping EngineKINGSTON, NY (July 2012) – GunSpec, a shopping comparison site for the firearms industry, has stepped up its commitment to providing online services for retailers and firearms enthusiasts in light of recent changes of policy by one of the largest search engines in the world.

Through the new policy, firearms retailers must comply with the rules that include pay-for-position and the elimination of any products that appear on the list of prohibited products to include “guns, ammunition and knives.” Aware of the serious implications for retailers, GunSpec is currently developing new programs that will allow displaced retailers to set their own budgets, bid on search product placement and provide them with additional brand exposure for their stores.

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GunLink Directory Helps Promote Firearms and Gear Related Businesses

The GunLink website has numerous facets, most of which have been added due to feedback from visitors as the site has grown.  In addition to a blog with firearms news, product reviews, event coverage and more, GunLink offers forums for general discussion (firearms related or otherwise), user generated reviews, a Second Amendment grassroots meeting place and more.  We are currently working on re-seller programs for firearms related software and other products and, again based on visitor feedback, are considering the addition of a classified ads section for firearms and accessories.

With all of these more recent additions, we don’t want to forget the single purpose for which GunLink was created; the feature from which our site takes its name.  GunLink started out as a business directory for firearms related businesses.  Basically, a link to guns …hence the GunLink moniker.

The Directory in the Eyes of the Visitor

Although many visitors come to the site to Continue reading

Welcome to the GunLink Blog – The Online Firearms Portal

Well, here we are.  We’ve kicked around the idea for a while of having a GunLink blog and we’ve finally got around to adding one.

It should be useful on several levels.  Currently, new GunLink articles get posted on the GunLink Forums, which can make them more difficult for the average user who might not be a forum member to access.  For the time being, we have several options that we’re going to explore.

The first option is to post articles on both the forums and on the blog.  This would probably make the articles the most accessible but would also take up the most time (for posting, formatting, etc) only to duplicate material.  Alternatively, we can post original articles (and links to 3rd part articles) on the blog, where they would be easy to find, and post a link to the blog entry on the forum so forum users know about the new materials.  Another option would be to flip-flop that and have the articles on the forum and a brief description and a link on the blog.  Personally, I think the second option makes the most sense, but we’re open to suggestions.  Feel free to let us know what you think in blog comments, forum posts or via Twitter.

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