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NRA: YETI Adds Insult to Injury Over Cut Ties

The Cooler (and Tumbler) Wars

The National Rifle Association is, again, calling out YETI as “Fake News” after the cooler company issued a statement that called out the NRA for calling out YETI for cutting ties with the gun-rights organization. Confused yet? It’s getting deep, so watch where you step as we wade into the online peeing match that other cooler companies are cashing in on.

Last Friday, NRA past-president and current head of United Sportsmen of Florida, Marion Hammer sent out a letter laying into YETI for allegedly “cutting ties with NRA”. In the letter, Hammer describes the youth and educational programs that are supported by Friends of NRA Foundation banquet and auction events. The letter continues:

Suddenly, without prior notice, YETI has declined to do business with The NRA Foundation saying they no longer wish to be an NRA vendor, and refused to say why. They will only say they will no longer sell products to The NRA Foundation. That certainly isn’t sportsmanlike. In fact, YETI should be ashamed. They have declined to continue helping America’s young people enjoy outdoor recreational activities. These activities enable them to appreciate America and enjoy our natural resources with wholesome and healthy outdoor recreational and educational programs.

YETI returned fire with a statement of their own, calling Hammer a liar:   Continue reading

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