NSSF Reaches 10,000-Member Milestone
NEWTOWN, Conn. — The membership roll of the National Shooting Sports Foundation® (NSSF®) has topped 10,000 — an all-time high for the trade association of the firearms industry.
The major milestone comes in advance of NSSF’s Shooting, Hunting and Outdoor Trade Show (SHOT Show) in January, where the association usually adds significantly to its membership totals. NSSF members include manufacturers, distributors, federally licensed firearms retailers, shooting facilities, outdoor media publishers, industry associates and individuals. Special member categories include Voting Members and Supporting Members.
“NSSF membership continues to climb because more industry-connected companies, organizations and individuals are aware of the many ways NSSF works to promote, protect and preserve hunting and the shooting sports,” said Chris Dolnack, senior vice president and chief marketing officer. “Such growth empowers NSSF to speak with a single, powerful voice on behalf of industry inside the Beltway and in state houses across the country.”
NSSF members benefit from many initiatives in the areas of government relations, communications, firearm safety, increasing participation in the shooting sports, the SHOT Show, and discounts and benefits related to their business. “The more member support we have, the more we can help support and protect their businesses and their customer base,” said Dolnack.
Learn more about why so many industry companies are joining the National Shooting Sports Foundation at this website. Continue reading
Busy Show Season Approaching for Firearms, Shooting and Outdoor Aficionados
Firearms enthusiasts, hunters, outdoorsmen, law enforcement personnel and members of firearms related industries will have ample opportunity to see the latest and greatest new offerings over the course of the next few months. The first half of the 2014 calendar is host to a number of large shows and exhibitions catering to these markets, including the NSSF SHOT Show, NRA Annual Meetings & Exhibits and the Great American Outdoor Show. There may have been a few shake-ups in the world of firearms shows over the past year but, as they say, the show must go on…
It’s hard to believe that it’s only a month away, but the year starts off with a bang in January at the National Shooting Sports Foundation’s (NSSF) Shooting, Hunting and Outdoor Trade Show (SHOT Show). The annual industry-only show is held Continue reading
Are “Smart Optics” Catching On?
During last year’s SHOT Show, we covered the Tracking Point Xact system, a closed-loop weapon system with “smart optics” that compute ballistic data and make long range shooting so easy a caveman can do it. Although there were skeptics in the GunLink crew at first, they were won over. So, it seems, were others…
Remington recently announced their 2020 smart optic, powered by Tracking Point technology. In addition to a line with more caliber options – .30-06 Springfield, .308 Winchester and .223 Remington versus Tracking Point’s .338 Lapua and .300 WSM – the price is significantly lower. Where the Tracking Point offerings tip the scales in the $18,00-23,000 range, the Remington packages have a more palatable MSRP well under $6,000. Where the factory rifle offerings from Tracking Point were totally custom numbers, Remington 2020 packages come with familiar Model 700 and Bushmaster rifles underneath their smart optics. Continue reading
Freeman Named Official Services Contractor for SHOT Show
The National Shooting Sports Foundation (NSSF), the trade association for the firearms industry, has awarded Freeman a five-year contract to serve as the official exposition services contractor for the SHOT Show, beginning with the 2014 show.
“In this period of transition, our goal is to maintain continuity for our customers to help make their SHOT Show experience the best it can possibly be. Our new agreement with Freeman provides that continuity and continues to deliver best-in-class services to our exhibitors,” said Chris Dolnack, NSSF senior vice president and chief marketing officer.
Freeman is the leading global partner for integrated marketing solutions for live engagements. It produces more than 4,300 expositions annually, including 135 of the 250 largest U.S. trade shows, and 11,000 Continue reading
NSSF Names Las Vegas-based ConvExx as SHOT Show Management Partner
After an extensive national search involving the trade show industry’s top management companies, the National Shooting Sports Foundation® (NSSF®) has selected ConvExx as its new SHOT Show® management partner. ConvExx replaces longtime NSSF partner Reed Exhibitions.
Based in Las Vegas, ConvExx is privately held and has produced more than 200 shows and events, working with more than a million exhibitors and attendees. ConvExx produces the annual Specialty Equipment Market Association (SEMA) Show, which at nearly 1 million net square feet and 135,000 attendees is ranked as the fourth largest trade show in America by Trade Show Executive magazine (SHOT Show is ranked 16th).
“We’re excited to have ConvExx on board as our new management partner,” said Chris Dolnack, NSSF senior vice president and chief marketing officer. “ConvExx offers a unique combination of extensive large-show and Las Vegas experience, which will serve our exhibitors and attendees well.”
“We’re thrilled to be selected to help NSSF manage the SHOT Show,” said ConvExx Chairman Chuck Schwartz. “The SHOT Show is one of the premier trade show events, and we are proud to be associated with NSSF and the shooting sports industry.”
The SHOT Show — the Shooting, Hunting and Outdoor Trade Show — is owned and sponsored by NSSF. It is the largest and most comprehensive trade show for all professionals involved with the shooting sports, hunting and law enforcement industries. The 2014 SHOT Show will be held Jan. 14-17 at the Sands Expo and Convention Center in Las Vegas.
CSG Creative Named Marketing Agency of Record for SHOT Show
The National Shooting Sports Foundation (NSSF), the trade association for the firearms industry, has selected CSG Creative as its agency of record for marketing the 2014 SHOT Show. CSG was selected at the conclusion of a national account review that included a number of well-known trade show marketing agencies.
“We’re pleased to partner with CSG,” said Chris Dolnack, NSSF senior vice president and chief marketing officer. “Their experience in the trade show and face-to-face event business is unparalleled, and we look forward to working with them to make the 2014 SHOT Show the best event yet.”
“CSG Creative is pleased to be selected as the strategic marketing agency for the SHOT Show,” said Paige Cardwell, CSG president. “The trade show industry holds the show in high regard for delivering a must-attend event experience that truly supports all aspects of the shooting sports industry. We are looking forward to working with the SHOT Show team to enhance their marketing initiatives in target and emerging markets.”
The SHOT Show — the Shooting, Hunting and Outdoor Trade Show — is owned and sponsored by NSSF. It is the largest and most comprehensive trade show for all professionals involved with the shooting sports, hunting and law enforcement industries. The 2014 SHOT Show will be held Jan. 14-17 at the Sands Expo and Convention Center in Las Vegas.
See also: NSSF Drops Reed Exhibitions as Managers of SHOT Show Continue reading
